How Promotional Products Can Help Your Marketing Strategy
2 Mins read
Connecting with your audience on a personal level is the goal of every marketer. It’s about understanding your target audience’s values, what…
Growth in B2B marketing: Is it contrarian to consider buyers as humans?
6 Mins read
Evidence-based strategic thinking in B2B growth effectiveness should not be in short supply when you consider the budgetary decisions involved. But compared…
Employees who claimed home office tax relief during the pandemic could end up paying more tax this year
1 Mins read
Employees who have been claiming “Home Office Relief” during the Covid 19 Lockdown should be urgently reviewing their tax codes to clarify…
The Great Digital Shift: Why the new ‘gold standard’ of customer experience is more than just a digital journey
3 Mins read
Global PwC analysis shows a third of customers would be willing to leave a brand they loved after a single bad experience….
Government plans new laws to protect Britons who use savings clubs
2 Mins read
New laws are to be announced this week aimed at protecting the hundreds of thousands of Britons who use savings clubs to…
Streaming subscriptions in decline as UK households cut budgets
2 Mins read
The UK streaming boom is officially over after the number of homes with services such as Netflix, Amazon and Disney+ fell in…
Next and group of investment firms buy JoJo Maman Bébé
2 Mins read
The baby clothing and maternity wear retailer JoJo Maman Bébé – whose high-profile customers include the Duchess of Cambridge – has been…
Scientists urge use of England’s plentiful brownfield sites for windfarms
3 Mins read
Onshore windfarms need not blight the most beautiful parts of England because there is plenty of room for them next to rail…
Flexible working ‘could cut £1m cost of staff absences’
1 Mins read
UK companies are losing an average of £1 million a year to staff absences that could be tackled with flexible working, research…
Threats currently facing business ‘are bigger than pandemic’
2 Mins read
Soaring inflation and rising geopolitical risks triggered by Russia’s invasion of Ukraine have left British businesses grappling with a vicious cost crunch,…